Category Miscellaneous

Marketing: smells more like ‘Snake Oil’ than ‘Teen Spirit’

A couple of weeks ago I happened to be in the living room when an edition of the BBC regional news programme “Inside Out” was on. One of the items was [yet another] study of ‘what consumers concentrate on’ using special glasses that show where they are focusing in a real-life environment…

Simon Says… it’s a new day

It’s the same Simon Says…, the same Simon George (well, I’m a little older and possibly a little wiser) and the same thinking…